Because Continuum 422 CRM is built on the Microsoft
Dynamics™ CRM platform, you'll find that the "look and feel" is
similar to other Microsoft applications. More importantly,
you'll find that Continuum 422 CRM is designed to "work the way you
do" through the use of familiar tools such as Microsoft Word,
Microsoft Excel and Microsoft Outlook.
Give the people light, and they will
find their way.
Thomas Jefferson
Staff Productivity
With such a heavy emphasis on data and
communication, CRM developers often
overlook the most important component of
relationship management: the people who
make it happen. Empowering staff with
easy-to-use tools and access to the
information they need to be effective in
their individual relationship-building
efforts is the third pillar of
constituent relationship management—and
another key advantage to using Continuum
422 CRM.
From well-organized client interface
options to integration with familiar
Microsoft Office tools, Continuum 422CRMprovides significant advantages
over other systems that require
extensive training and use of
proprietary tools to complete every-day
tasks. And because Continuum 422CRMis designed specifically for
colleges and universities, the
functionality and data presentation is
ideal for working with a wide range of
educationally-relevant constituent data
and business processes.
Continuum 422 CRM integrates with
Microsoft Outlook and other
Microsoft Office
applications—including Microsoft
Office Word, Excel,
and PowerPoint to provide
a comfortable, familiar
environment through which
day-to-day activities can be
managed.
Continuum 422 CRM includes enhanced data synchronization
and mobility features (via PDAs)
that enable your staff to take
advantage of the tools and
information they need wherever
they are.
Continuum 422 CRM includes a
built-in service calendar
that supports daily staff
interaction with prospective
students (interviews), on-going
interventions with enrolled
students or contact with alumni
and other development targets.
Continuum 422 CRM can improve
productivity and
enhance personal communication
through workflow rules that
automate individual and mass
communication,
schedule and track completion of
relationship-building tasks and
update constituent records based
relevant activities, demographic
changes or the application of
predictive models.
Through a web gateway, Continuum
422 CRM can reduce in-bound phone
calls and e-mail inquiries by
pushing appropriate information
out to various
constituents—including status
information related to admission
applications.
Provide options for
student/alumni case management
related to opportunities for
retention, scholarship
qualification, or donor
qualification.
Support multiple department
needs, Continuum 422 CRM through
interface customization for
forms, tabs and entities
(persons, organizations,
opportunities, Etc.)
Continuum 422 CRM integrates with
Microsoft Outlook and other
Microsoft Office
applications—including Microsoft
Office Word, Excel,
and PowerPoint to provide
a comfortable, familiar
environment through which
day-to-day activities can be
managed.