An attractive, well-organized "dashboard" provides a complete summary of key enrollment indicators, including a range of metrics on suspects, prospects, applicants, admits and matriculating students.

  Continuum 422 CRM automatically analyzes the success of e-marketing campaigns to support evaluation and drive future campaign planning.

  Current-year activity can be mapped against historical activity to gauge the likely impact of your marketing activities in areas such as enrollment management and institutional advancement.

  Modeling tools allow you to breakout sub-cohorts of prospective and enrolled students to examine demographic, financial and academic trends related to the size and shape of the student body.

  Automatic e-mail notifications can be scheduled whenever key performance

indicators related to recruitment, retention and advancement drift outside pre-defined ranges that you establish.

  Market research data can be collected "on-the-fly" via e-mail and online surveys and complex data collection forms can be deployed through your website to support student inquiries, applications for admission, event registrations and self-service alumni profile updates.

  Data imports from external sources and data exports to other systems on your campus can be configured and managed through built-in data mapping tools and bulk import/export routines.